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Updated! PowerTools Training Materials: Setting Goals for Growth

Have you ever been asked to determine your organization’s digital targets for growth, but didn’t know where to start? Or been handed an arbitrary number and asked to meet that? We’ve been there, and we want to help.

We recently hosted a training on "Setting Goals for Growth" in the BSD Tools with recommendations on how to formalize your program’s goals and performance benchmarks. 

Here are the slides, and the recording:


As referenced on the call, here are a few materials to help you with sourcing, tracking, and Google Analytics:

Google Analytics Integration scripts

Automated Sourcing (aka Sourcerer)

Guide to Google Analytics source dimensions

If you'd like to see more specific guides or trainings on this subject, please let us know here. Happy #goal setting!

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